{"id":2449,"date":"2022-12-30T00:49:23","date_gmt":"2022-12-30T00:49:23","guid":{"rendered":"https:\/\/nftmetta.com\/?p=2449"},"modified":"2022-12-30T00:49:24","modified_gmt":"2022-12-30T00:49:24","slug":"blockchain-gets-religion-taiwan-temple-mints-nfts-of-the-chinese-sea-goddess-mazu","status":"publish","type":"post","link":"https:\/\/nftmetta.com\/blockchain-gets-religion-taiwan-temple-mints-nfts-of-the-chinese-sea-goddess-mazu\/","title":{"rendered":"Blockchain gets religion: Taiwan temple mints NFTs of the Chinese sea goddess Mazu"},"content":{"rendered":"\n

December 30, 2022<\/p>\n\n\n\n

By Sharan Kaur Phillora<\/p>\n\n\n\n

Earlier this year, Tainan\u2019s Pufa Daoji Temple<\/u><\/a> issued Taiwan\u2019s first Taoist deity-themed non-fungible tokens (NFTs), \u201cJigong NFTs<\/u><\/a>\u201d (\u201c\u6fdf\u516cNFTs\u201c), promoting them as bringing good fortune to purchasers. And now centuries-old Taiwan temple “Dajia Jenn Lann Temple” has stepped into NFTs, giving worshippers access to pilgrimages and other events.<\/p>\n\n\n\n

Here’s what we know:<\/strong><\/p>\n\n\n\n

The Dajia Jenn Lann Temple<\/u><\/a> in Taichung organizes an annual<\/u><\/a> 300-kilometer nine-day pilgrimage with a statue of the Mazu deity and attracts hundreds of thousands of followers. The temple dates back to the Qing dynasty in the 1700s and minting and selling sea goddess non-fungible tokens (NFTs) that act as a priority pass for the pilgrimage that usually happens in the Spring.<\/p>\n\n\n\n

The MazuDAO NFTs<\/u><\/a> went on sale in August at NT$18,880 (US$615) on the temple\u2019s e-commerce platform MazuBuyBuy<\/u><\/a>, Opensea, and other marketplaces, minting more than 2,800 NFTs.<\/p>\n\n\n\n

Mingkun Cheng, vice chairman of the board of the Dajia Jenn Lann Temple, said, \u201cAccording to estimates, the nine-day pilgrimage can generate more than NT$5 billion (US$163 million) in spending. On the day when Mazu returned to the home temple, we saw about 500,000 people joining the pilgrimage.”<\/p>\n\n\n\n

To this, Mao-Hsien Lin, an associate professor of the National Taichung University of Education\u2019s Taiwanese languages and literature department, added that many traditional cultural activities are adapting to digital and technological innovation.<\/p>\n\n\n\n

The temple\u2019s annual pilgrimages have attracted an increasing number of younger people. Many post videos of the festival and the pilgrimage on social media platforms such as Instagram and YouTube. Some online vendors are now authorized to use its Mazu intellectual property to make merchandise for sale on its e-commerce platform MazuBuyBuy.<\/p>\n\n\n\n

About the author<\/strong><\/strong><\/p>\n\n\n\n

Sharan Kaur Phillora\u2019s thirst for knowledge has led her to study many different subjects, including NFTs and Blockchain technology \u2013 two emerging technologies that will change how we interact with each other in the future. When she isn\u2019t exploring a new idea or concept, she enjoys reading literary masterpieces.<\/p>\n","protected":false},"excerpt":{"rendered":"

December 30, 2022 By Sharan Kaur Phillora Earlier this year, Tainan\u2019s Pufa Daoji Temple issued Taiwan\u2019s first Taoist deity-themed non-fungible tokens (NFTs), \u201cJigong NFTs\u201d (\u201c\u6fdf\u516cNFTs\u201c), promoting them as bringing good fortune […]<\/p>\n","protected":false},"author":1,"featured_media":2451,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/posts\/2449"}],"collection":[{"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/comments?post=2449"}],"version-history":[{"count":1,"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/posts\/2449\/revisions"}],"predecessor-version":[{"id":2452,"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/posts\/2449\/revisions\/2452"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/media\/2451"}],"wp:attachment":[{"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/media?parent=2449"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/categories?post=2449"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nftmetta.com\/wp-json\/wp\/v2\/tags?post=2449"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}